John Blower

795 Mammoth Road, Apt 23, Manchester, NH 03104
v: 603 668 5601   e: john@nospamfeniks.com    w: www.feniks.com

Summary

• Writer and trainer with extensive experience in marketing communications, website design and architecture, curriculum design, and training.
• Proficient in a variety of Macintosh and Windows 95 applications, including Office 97/98/2000, Quark, Photoshop.

Marketing Communications

Marketing Collateral

• Strauss Public Arts, Mill Valley, CA: Brochures: HIMSS, Advanced Natural Healthcare, MainStreet Software, Grubb & Ellis/Masterplan, Boland Healthcare Consultants, Abraham Zeiss Ltd, John Antony Company, Walter Wieners Consulting.
• Wordswork, Newton, MA: Brochure copy for Cosmetic.org.
• Beanie Boy Creative, Bedford, NH: Text for a brochure promoting Lake Winnipesaukee Exposition Center.
• HMIS, Nashua, NH: Coordination of advertising and promotion across media, including print and W3.

Website Content

• Therapist1.com, Tax-Talent.com, Recycledglassworks.com, Xcelerix Corp, InsuranceDeals4u.com, SFHonda.com, Gourmetwine.com
• CashingOut.com: Online articles on e-commerce: Encryption - or Confidentiality?; How Good is Your GUI?
• Online journalism: production of a daily column First Steps: Marketing & Design Daily 1997-1999.

Website Architecture

• InsuranceDeals4u.com, Therapist1.com, Recycledglassworks.com, SFHonda.com, Gourmetwine.com

Newsletters

• HMIS, Nashua, NH; Advanced Natural Healthcare, Mill Valley, CA.

Press Releases

• HMIS, Tax-Talent.com, IniNet.com.

Biographies and Interviews

• IniNet.com.
• Pacific Sun, Mill Valley, CA: interviews with John Draper (Cap'n Crunch), and Tom Ferguson, MD.

Researching, Writing, Re-writing and Editing

• Wordswork, Newton, MA: Vivah: Create the Wedding of your Dreams; Reimbursement Report: Germany; Plot and character development, The Seventh Star.
• Kogan Page, London: European Offshore Oil & Gas Yearbook, Transport Managers' Handbook.

Creative Concepts

• Strauss Public Arts, Mill Valley, CA: Oilmen's Insurance (trade press advertising), Grubb & Ellis/Masterplan (brochure and press advertising), China Basin Landing (direct mail postcard campaign), Piazza D'Angelo (series of calendars), Bay Area Music (logo redesign and usage manual), outdoor campaigns for WIRED magazine and SEAGA's Sonic the Hedgehog.

Trade Shows, Conferences

• HMIS, Nashua, NH.
• Oilmen's Insurance, San Rafael, CA.

Training

Staff Training/Train the Trainers

• SB Training Services, London.

Seminars and Presentations

• Outlook 2000 for Timberland, Stratham, NH and NGM, Keene, NH;
• Windows 95 and Outlook '97 for Unitil;
• PowerPoint 2000 for Bottomline Technologies, Portsmouth, NH.

Curriculum Design

• SB Training Services, London: Compilation of an entire curriculum for regional trainers and administrators of Government Employment Programs.
• Wandsworth Training Agency, London: Curriculum design for youth and adult participants on Government Employment Programs.
• Entrain, Sheffield, UK: Curriculum for the implementation of Enterprise Training across Government Training Programs.

Instructional Design

• SB Training Services, London.
• Wandsworth Training Agency, London.
• Entrain, Sheffield, UK.

Computer Applications Training

MicroSmart, Bedford, NH: Delivery of computer application training courses from Beginner to Advanced levels, including:

Word PowerPoint Win 95/98/2000

Excel Outlook HTML/Web Design

Access FrontPage Photoshop

Development and delivery of custom presentations on:

• Outlook 2000;
• Windows 95;
• Outlook '97;
• PowerPoint 2000.

Business and Computer Systems, Manchester, NH: Delivery of training in Office 2000 applications.

Colby-Sawyer College, New London, NH: Adjunct Professor of Digital Literacy.

HMIS, Nashua, NH: Design, development and delivery of customer training for Windows-based product.

Soft Skills Training

• Interbiznet.com: Finding Qualified Candidates on the WWW, Searching the Web.
• Freedom Data Systems, Manchester, NH: Customer Service Principles.

Working with SMEs

• Freedom Data Systems, Manchester, NH.

Training Needs Analysis

• SB Training Services, London.
• European Business School, London.

Employment History

4/01 – Present
Self-Employed Consultant

• Marketing and Writing: Press releases, Website content, Online Marketing Strategy;
• Training: Computer Applications (Office 2000); Adjunct Professor (Digital Literacy), Colby-Sawyer College.

5/00 – 4/01
MicroSmart, Bedford, NH

• Delivery of computer application training courses from Beginner to Advanced levels.
• Development and delivery of custom presentations.

11/99 - 5/00 HMIS, Nashua, NH Customer Training/Sales & Marketing Manager

• Design, development and delivery of customer training for Windows- based product;
• Representation at conferences and trade shows;
• Coordination of advertising and promotion across media, including print and W3;
• Creation and distribution of press releases.

5/95 - 10/99
Self-Employed Consultant

• Marketing communications – brochures, direct mailings, marketing campaigns, branding campaigns;
• Website architecture, design and content provision;
• Online journalism – production of a daily column First Steps: Marketing & Design Daily 1997-1999;
• Development and delivery of training seminars, including Internet Recruiting, Customer Service, Staff Retention, and Searching the Web.

8/90 - 4/95
Strauss Public Arts, Mill Valley, CA Business Manager/Copywriter

Worked on a variety of projects including:

• Logo design;
• Newsletter copy and production;
• Brochure design and copy;
• Trade show design and videos;
• Strategic marketing and outdoor campaigns.

4/87 - 7/90
SB Training Services Ltd, London and Wallingford, UK
Principal and Founder

The company provided management training to public and private sector organizations. Responsibilities included all financial management, design and copy of promotional materials, training needs assessments, course design and development.

Education

Lanchester Polytechnic (now Coventry University) UK, B A in Social Science.

Variety of post-graduate training courses on the delivery of training, including Train the Trainers, delivery of Work Place Trainers & Assessors Award.

Other

Extensive foreign travel, including Teaching English as a Foreign Language in Iran, Japan and Sweden.

Appreciation and understanding of European and Eastern cultures. Passable French and German, smattering of Farsi and Maghrebi Arabic.

Widely read, with a keen interest in literature, politics and philosophy.

John Blower
795 Mammoth Road, Apt 23
Manchester, NH 03104
v: 603 668 5601 e: john@nospamfeniks.com
w: www.feniks.com